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Friday, June 12 • 8:00pm - 9:30pm
What exactly IS Marketing?

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So, you’ve been told you’re in charge of “marketing” for your chorus or quartet. Yay. Now comes the hard part: What does it even mean to be in charge of marketing? And how does this newfangled “internet” thing change how you market the chorus?

In this class, we will cover the role of marketing. What exactly IS the job of marketing director (hint: it’s not about making pretty posters) and we’ll discuss how the modern digital landscape poses both challenges and opportunities for marketing your chorus in new and interesting ways.
FACULTY: Larry Osterman TARGET AUDIENCE: Quartets, Chorus, Everyone

Friday June 12, 2020 8:00pm - 9:30pm PDT
TBA